It’s amazing that Facebook in just seven years has gone from a handful of members to over 550 million worldwide. And there are those who predict that they will hit the one billion members in 2012. Whether that is possible is a matter of speculation but evidence indicates they are on target to achieve that number.
What is really interesting is what it means to the marketing world. Most of us see Facebook as a place to connect with our friends and to send quirky messages to each other. The truth is that those social marketers in the know see the huge potential of Facebook as a marketing tool. In fact it has been said that it is the latest marketing phenomenon and all the biggest companies across the world see Facebook as a major part of their future marketing campaigns.
How does that affect the smaller business?
Well the experts who have been using Facebook as a marketing tool to create traffic to their business websites are reporting that they are stunned by the amount of targeted traffic they are receiving. That traffic turns into paying customers, and in turn those paying customers talk to their friends (on Facebook) and those friends also join that targeted traffic.
No one is saying this is easy to achieve because the process used is relatively new but once you understand what is needed then it falls into place quickly. I’ve been trying to get my head around the whole thing for quite a while now and am still struggling.
Fortunately I discovered an expert on Facebook who is able to help.
Fortunately I discovered an expert on Facebook who is able to help.
Known to many as the Facebook Queen, Jo Barnes is a Brit from Australia who dropped everything she was doing to focus on trying to understand exactly how Facebook could be used as a traffic generating tool. For months she spent all her time learning, trying and testing until she became the expert in this area. Her knowledge is second to none and just a few hours of her time will get you on the right path.
Fortunately for us here in the UK, Jo has agreed to come to London in March (12th/13th) to do a two day event called ‘The Greatest Facebook Show on Earth’ which will teach us all about this process. What is even better is that Jo has said there will be NO SELLING - just good old fashion learning and achieving.
To make the event even more valuable the fabulous Chris Farrell (another Brit) is flying in from Hollywood to join Jo Barnes in making this an extraordinary event which will be packed with information and advice that cannot be missed. When Chris told me of the event I expected it to have one of those very high price tags … but he said that their objective was to keep the price low and not have any up selling as they wanted to build a real relationship with everyone that attends.
To make the event even more valuable the fabulous Chris Farrell (another Brit) is flying in from Hollywood to join Jo Barnes in making this an extraordinary event which will be packed with information and advice that cannot be missed. When Chris told me of the event I expected it to have one of those very high price tags … but he said that their objective was to keep the price low and not have any up selling as they wanted to build a real relationship with everyone that attends.
I know that the amount of space is limited, but they tell me that it is hoped to stage this event in other major cities around the world depending upon demand. I guess they are looking to become the recognised experts on Facebook marketing and get a large following of supporters.
I’m already there and not only attending the event but working with Jo and Chris as part of their team to ensure that everyone gets the best results that they can here in the UK.
Places are limited but they are still available. If you would like to attend then please click the following link which will take you to a page which tells you all about the event.
I would like to encourage you to attend as I believe that the benefits are really important. I am not an affiliate and do not receive any payment as a result of anyone signing up. If you have any friends who might benefit from this event please feel free to tell them about it. If you (or your friends) sign up then please email me at jim.tuffin@jtuffin.com afterwards and I will ask Jo to send you her Facebook Video set called ‘2000 Fans in 27 Days’ for free.
Look forward to meeting you in March,
Best wishes
Jim Tuffin
